The Vitamin E range was given a fresh new look, with added products to its already popular range. The campaign concept was developed around the message - hydration, boosted. The key benefits, to replenish skin’s moisture, boost hydration by 38% for eight hours. It’s hydration but not like anything you've experienced before.
To add some emotion to this campaign, we added motion to the refraction in order to showcase a level of intensity and playfulness linking back to the hydration journey.
—
Print design for Vitamin E campaign
